Did it work?
"It's made such a
difference to our business. Fantastically so. It's been
a big leap for us in terms
of how we're perceived."
Helen Moore, Director
"It's made such a
difference to our business. Fantastically so. It's been
a big leap for us in terms
of how we're perceived."
Helen Moore, Director
Moore and Moore: More
Client
Designer and makers of luxury faux fur fashion accessories and soft furnishings.
Brief
Produce imagery that better represented the quality of their products.
Response
Our client takes justifiable pride in their hands-on attitude and commitment to quality. We saw immediately that there was a real opportunity to produce a range of images where we could show the quality of the products, but also to broaden their market by injecting a more youthful element. Our choice of location, models and photographer together with the mash up of vintage and recycled clothing for the ensuing lifestyle/product shoots secured just what we were looking for. ||
Designer and makers of luxury faux fur fashion accessories and soft furnishings.
Brief
Produce imagery that better represented the quality of their products.
Response
Our client takes justifiable pride in their hands-on attitude and commitment to quality. We saw immediately that there was a real opportunity to produce a range of images where we could show the quality of the products, but also to broaden their market by injecting a more youthful element. Our choice of location, models and photographer together with the mash up of vintage and recycled clothing for the ensuing lifestyle/product shoots secured just what we were looking for. ||